MANUS CADET AD
act_292086574973503 · Performance Dashboard
📅 Report: 23 March 2026
LIVE DATA
Meta Ads Performance Report

Your Ads
At a Glance

A clear, no-fluff breakdown of how your campaign is performing and exactly what to do next.

Full Campaign: 12 Sep 2025 – 23 March 2026  ·  Last 30 Days: Data through 23 March 2026
Campaign Overview
💰
Total Spend
£0
Full campaign period
🎯
Total Leads
+33 last 30d
0
Enquiries generated
💷
Avg Cost Per Lead
↓ £13.44 last 30d
£0
Per enquiry generated
👁️
Impressions
0
Times your ads were seen
👥
Reach
0
Unique accounts reached
🔁
Frequency
0
Avg times each person saw ads
🖱️
Link Clicks
0
Clicks to your landing page
📊
CPM
£0
Cost per 1,000 impressions
⚡
The Headline: Your Cadets campaign has generated 38 leads at £15.17 CPL.
The Cadets video ad campaign has spent £576.63 total, reaching 32,045 unique accounts at a CPM of £8.29. Your primary creative is generating leads at £13.44 CPL — solid for a local martial arts lead campaign. Campaign frequency is 2.17, which is healthy. The algorithm has found its preferred creative. The job now is to feed it fresh variations before frequency causes fatigue and CPL starts climbing.
7-Day vs Full Period Comparison
📅 Full Campaign (12 Sep 2025 – 23 March 2026)
Spend£576.63
Leads38
CPL£15.17
Impressions69,546
Frequency2.17
CPM£8.29
🔥 Last 30 Days (through 23 March 2026)
Spend£443.51
Leads33
CPL£13.44 ↓
Impressions55,163
Frequency—
CPM—
Visual Breakdown
Cost Per Lead by Ad
Lower is better — only ads that generated leads are shown
Budget Allocation
How Meta's algorithm distributed your £577 spend
Spend vs Leads — Efficiency Map
The ideal ad sits top-left (low spend, high leads). Bubble size = impressions.
Ad Performance Ranking
🏆
Top Performers
Lowest CPL · Most efficient spend
Cadets Video ad
£443.51 spend · 55,163 impressions
£13.44
33 leads
Cadets Video ad - Copy
£133.12 spend · 14,383 impressions
£26.62
5 leads
⚠️
Underperformers
Highest CPL or zero leads — system is deprioritising these
Cadets Video ad - Copy
£133.12 spend · 14,383 impressions
£26.62
5 leads
Cadets Video ad
£443.51 spend · 55,163 impressions
£13.44
33 leads
All Ads — Full Data Table
All 2 Active Cadets Ads
Full campaign period · 12 Sep 2025 – 23 March 2026
Top performer Mid tier Underperformer
Ad Creative Spend Impressions Link Clicks Leads CPL CTR Quality Rank
6 Actions to Improve Your Results
🧠
Why the algorithm ignores some of your ads
Meta's system runs a live auction for every ad impression. It predicts which of your ads is most likely to generate a lead at the lowest cost — and bets your budget on that ad. Ads like Cadets Video ad win the auction repeatedly because they have proven conversion rates. Ads with fewer leads lost the auction early and are being deprioritised by the system — not by you. This is the algorithm working correctly. Don't fight it — feed it better creative.